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Makale Özeti:
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The author of this article presents the cultural mythology analysis of media texts:
identification and analysis of mythologizing (including in the framework of the so-called folk
sources - fairy tales, urban legends, etc.) plot, those types of characters, etc. in media texts. In
particular, the audience (for example, students) offered by critical analysis to answer the question
why so many entertainment media texts so popular with a mass audience? The author thinks that
the media texts relating to the mass / popular culture, have success with the audience is not due to
the fact that they supposedly only target people with low aesthetic taste, subject to psychological
pressure, easy to believing the lie, etc., but because their authors respect and learning needs of the
audience, including - information, compensatory, hedonistic, recreational, moral, aesthetic, etc.
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