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Makale Özeti:
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Media Stereotypes Analysis is the identification and analysis of stereotypical images of
people, ideas, events, stories, themes and etc. in media texts. Media stereotype reflects the wellestablished
attitudes towards a particular object, it is schematic averaged, familiar, stable
representation of genres, social processes / events, ideas, people, dominate in the media texts,
designed for a mass audience. The plot and genre structure in media texts has specific stereotypes:
fable situations of a media text action (scene, historical period, etc.) characters, their values, ideas,
language, facial expressions, gestures, clothing, image pickup, etc.
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