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Derginin Adı:
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The Turkish Online Journal of Distance Education
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Cilt:
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2005/6
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Sayı:
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2
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Makale Başlık:
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Using of Marketing Communication for Distance Education Institutions
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Makale Alternatif Dilde Başlık:
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Alternatif dilde başlık bulunmamaktadır. There is no article title in another language.)
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Makale Eklenme Tarihi:
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20.04.2015
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Okunma Sayısı:
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1
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Makale Özeti:
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Because of increased competition for scarce resources, marketing has become an important activity of many nonprofit organizations. Higher education institutions, as one of these nonprofit organizations, provide us with excellent examples of this trend (Hayes, 1991). The marketing of higher education has received a tremendous amount of emphasis and attention.
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Alternatif Dilde Özet:
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Alternatif dilde abstract bulunmamaktadır. (There is no abstract in another language.)
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